Tag: A synergistic alliance

A synergistic alliance

May 15, 2010 |

(The Star, Saturday, 15 May 2010 – Bizweek – Page, 25 ) By LEE KIAN SEONG lks@thestar.com.my THE exclusive alliance between Petaling Jaya-based public relations (PR) firm Essence Communications and one of the world’s largest public relations agencies, Burson-Marsteller (B-M), is expected to create a better business synergy between both companies to capture potential business. […]

Read More